Creative packaging by Seulbi kim,
a student from Rhode Island school of design.
What is creative packaging? it is basically creative thinking that emphasizes the creation of original and working solutions. This principle is perfectly reflected in the packaging, which can be described as creative. Creativity is simply the ability to create something new.
On the figure above, this is one of the examples of creative packaging that caught my attention. This creative packaging involves innovative designs and solution not only help to products stand out above the rest but also provides a sustainable and more cost-effective solution through the lifespan of the package. The packaging can help to save energy and reduce ways to produce and package. However, the concept of the product helps the fast food industry to provide a more convenient way to take away.
The product can also contribute to a healthier and safer future. For instance, instead of using plastic bags they can replace them with more eco-friendly packaging or even recyclable items. The idea allows the user to use lighter weights, smaller packaging that can help them to carry the foods easier. Besides, this is one of the brand's personality because as we can see this brand is trying to convey the message to the consumer about how to save the earth. So, I think, this is the best idea and concept for creative packing because it does not only save cost but at the same time very convenient for everyone, especially for a fast food restaurant.