advertisement by Nescafe
The reason why i choose this advertisement because it is easily to interpret and not cluttered. It is a metaphor design, however i would like to give a thumbs up because this is one of the best ads that i've ever seen so far. What can i say that, the colours that been used are not too dull or not too bright. It is just nice and represent the coffee colours. Whenever people sees this advertisement, people immediately think of the taste of aromatic Nescafe. I love how they put the Nescafe red cup in the middle because it catches my eyes and also others.
The idea of this advertisement: Energise, Aromatic, Strong flavouring taste
The idea is to emphasis that Nescafe is mood booster for everyone. Anyone that drink Nescafe will automatically stay awake. And be more energetic, you can even more active to do sports, do your work well and even play video games for hours even you just drink a cup of Nescafe. Nescafe is always known as a strong flavour. That is why certain people would still choose Nescafe over any coffees.
The concept of this advertisement: The alarm clock aroma is to show that Nescafe will be your alarm clock.
Message behind this poster: You do not need a alarm clock anymore because you automatically awake without it, it shows that how powerful the Nescafe impact towards the individual. And the "wake up to life"means you will stay awake for hours no matter how hard you try to sleep.
The alarm clock aroma is to show that Nescafe will be your alarm clock. Overall, i love the ideas and concept of this advertisements because it represent how Nescafe like. Even i'm not a Nescafe lover by looking at this advertisement, it makes me want to try Nescafe right now.
Advertisement by Oreo
What i like about this advertisement is that, they used a light colour which is light blue because it wants to maintain the Oreo colour. Oreo is actually a quite big brand and most of their advertisements never fail to disappoint their audiences. I will never get bored of seeing this advertisement cause it actually catches my eyes to look at it more than once.
The ideas of this advertisement: Sweet and irresistible
The ideas of this advertisement is to emphasis on how sweet the Oreo is. It is so sweet until you can never get enough one piece of Oreo. You might probably want more because the white taste inside the Oreo that make you go crazy about it. And why is it irresistible? because once you eat a piece of Oreo you probably can't stop munch it because i'm an Oreo lover and i do enjoy eating it. I would still prefer Oreo over any brand because it is irresistible.
The concept of this advertisement: The Oreo
Message behind this poster: This advertisement is trying to indicate that the lollipop are Chupa Chups because the previous Chupa Chups made the same advertisement where the ants would skip other lollipop just to eat Chupa Chups. But in this case, it was Chupa Chups lollipop that makes the ants want to skip eating it instead they eat the piece of Oreo that was laying beside the lollipop. The idea was executed well and the message is there. The word "Nothing else matters" means even you put a giant lollipop in between the Oreo. The ants would still choose Oreo over lollipop. Same goes to the people, they would still pick Oreo over anything else because nothing can taste better than Oreo.
Overall, i like the ideas and concept that was executed by the Oreo. It was well played advertisement because the idea is to show how sweet Oreo is and the concept is to emphasis that even ants can't take it. So that is all from me, thank you!